Invisible Existence

Table, Lamp, Scissor, Pen

A person’s awareness of a product is at its greatest when they are engaged with it. However, when the engagement stops, the product remains in our memory taking up a valuable portion of our attention. This table and its accompanying product fuse together when not in focus, becoming an invisible existence.

ASUS Industry - University Cooperative Research Project

- Project has been selected and awarded the scholarship

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